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LLamasoft Builds Database for Global Supply Chain Development

July 31, 2013

(As seen on

July 22, 2013

By: Pat Toensmeier

LLamasoft Inc., which makes a supply chain design software, has extended its reach by signing an agreement with Drewry Maritime Research of London to include that company’s Container Freight Insight and Sea & Air Shipper Insight benchmarking products.

“There is a procurement aspect to it,” says LLamasoft President and CEO Don Hicks, “since the software allows companies to model and analyze their global supply chains.”

The move is part of a strategy for the Ann Arbor, Mich.-based company, Hicks says, to develop a database for all modes of transport that lets companies accurately determine the cost of global supply and development of new networks and shipping locations.

Drewry is a leader in ocean container freight data, publishing information on more than 600 international trade routes.

In addition to getting Drewry’s air freight benchmarking data, LLamasoft is developing other air transport sources, along with rail and truck information. The company already uses transport software from such developers as ALK Technologies, SMC3, and Transplace, as well as UPS, DHL, and FedEx.

Also in use is SmartWay, developed by the U.S. Environmental Protection Agency and the freight transportation industry, to help shippers improve fuel economy and reduce carbon emissions.

LLamasoft plans to add rental and lease rates and data on warehousing costs, duties, taxes, and tariffs.

The company will not be including information about spot markets or real-time quoting capabilities in its software. “We want to give users a good cost approximation and let them negotiate rates,” Hicks says.

The software covers North America, and Hicks is strengthening data on Europe, Latin America, and China. He expects much of these databases to be available in the next 12 months.

“People are hungry to get their hands on one good representative data set,” he remarks. “Even with the Internet there is a lot of confusion about shipping costs.”

LLamasoft has posted recent annual growth rates of 50 to 100 percent. It has between 300 and 500 customers, Hicks says, including 30 percent of Fortune 100 companies and 25 percent of the Gartner Top 25 supply chain companies.

Media Contact
LLamasoft, Inc.
Lisa Hajra
734-418-3119 ext 1400